An experienced Wall Street correspondent, presenter and commentator has changed tack by joining the New York-headquartered business.

iCapital has appointed Sonali Basak (main picture) former lead Wall Street correspondent for Bloomberg Television, as chief investment strategist. 

Basak will help develop and deliver the firm’s strategic thought leadership across public and private markets, provide actionable insights, strengthening iCapital’s position as an industry voice.

“The wealth industry is undergoing a significant transformation, and individual investors should have increased access to the same private market opportunities that have driven institutional returns for decades,” Basak said. “iCapital aims to be the central authority linking the wealth community with the top asset managers across the world. My role will be to deliver data-driven and actionable insights to iCapital’s clients and partners across both public and private markets.”

Basak most recently served as Bloomberg Television’s lead global finance correspondent and anchor, where she covered the financial institutions shaping markets worldwide – from global banks and asset managers to private equity giants and hedge funds. 

She anchored Open Interest, Bloomberg TV’s flagship morning program that looks at C-suite perspectives across industries, and hosted Bloomberg Invest, the firm’s premier annual financial conference.

Her newsletter, Wall Street, By Basak, is noted for its sharp, insider commentary on market trends, Wall Street firms, and shifts across the financial industry. Her reporting has  appeared in Businessweek and Markets Magazine. Most recently, she created and hosted the original docuseries Bullish, which profiled influential voices in finance and demystified opaque corners of capital markets. 

She holds a bachelor’s degree from Bucknell University, a master of science in journalism from Northwestern University’s Medill School, and an MBA in quantitative and corporate finance from NYU’s Stern School of Business. Basak will be based in iCapital’s New York City office.

iCapital’s platform manages the lifecycle of non-traditional investment products. The rise of this New York-headquartered business is an example of access to alternative investments such as private equity, venture capital and private credit, moving beyond the traditional gatekeepers of investment banks. iCapital has $945 billion of assets serviced globally on its platform, including $257 billion in alternative platform assets, $203 billion in structured investments and annuities outstanding, and $485 billion in client assets reported on. 

The firm operates globally with 16 offices, including major hubs in Zurich, London, Hong Kong, Singapore, Tokyo, and Toronto.